About Me

RWF_2232 - Version 3Hi, I’m Louise, the person behind Change Meme and the founder of Fantail Consultancy. I write about digital strategy, social media, innovation and real life leadership.

I have worked as a social media strategist, figuring out how best to use social media in a multi-national company, leading a team of smart talented people. My job was to face the challenge of the unknown new digital technology and bring it into a company with significant legacy systems and regulatory limits, preferably without losing my mind or my sense of humour.

When I began this blog it was to write about ideas relating change in business, new technology and communication; only ‘idea’ seems so big and sweeping and life changing. Ideas belong to the ivory towers, the philosophers, the educators. So I chose the word “meme” instead.

So welcome to Change Meme, a personal brainstorm on technology, communication and business.

twitter I’m also changememe on twitter
slideshare And my presentations are on slideshare as changememe.
googleplus_red I’m myself on G+
FB-f-Logo__blue_50 I’m myself on Facebook , this is new – I used to be someone else on Facebook.
 Screen Shot 2016-07-13 at 12.42.38 I repost some of my blog posts about leadership on Medium

A note about images; I use freely available images or photos that I have taken. I collect images from wiki commons, flickr creative commons, and occasionally my own photos. I sometimes use images from elsewhere on the web, but only when I believe they are licence free. If you believe I’ve got it wrong contact me, I’ll fix any errors.


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